The Story Behind the Soho Collection
Soho has always been a place where creativity, culture and confidence come together. Once a fashionable district for the aristocracy, the neighbourhood evolved into one of London's most vibrant and expressive areas, known for its energy, individuality and sense of style. The Soho Collection captures that spirit in a bracelet. The minimal round clasp is a nod to the area's refined origins, while the 27 cord colours reflect the colourful character that Soho is known for today. Every Soho bracelet is born in London and handcrafted by artisans using premium materials that are built to last.
Soho Bracelet Styles
Silver Soho and Mini Silver Soho
The Silver Soho at £65 is the classic entry to the collection. It features a rhodium plated 925 sterling silver clasp with the signature round Soho design on an ultra resistant cord. The Mini Silver Soho at £45 offers the same design in a more compact clasp size, making it perfect for those who prefer a subtler look or want to stack multiple bracelets without adding bulk. Both are available in all 27 cord colours.
Golden Soho and Mini Golden Soho
For a warmer finish, the Golden Soho and Mini Golden Soho at £45 replace the silver clasp with 18K gold vermeil over 925 sterling silver. The gold finish pairs particularly well with deeper cord colours like burgundy, navy blue and mocha, creating a rich and luxurious combination. The 18K gold plating is applied at 3 microns thickness to ensure a lasting finish that will not tarnish or change colour.
Soho Pavé with Lab Grown Diamonds
The Soho Pavé is the most luxurious expression of the Soho design. Available in silver, golden and rose gold finishes, each clasp is adorned with lab grown diamonds that add a refined sparkle to the bracelet. The Silver Soho Pavé and Golden Soho Pavé are priced at £170, while the mini pavé versions at £140 offer the same diamond detailing in a more delicate clasp size. The lab grown diamonds are ethically sourced and eco friendly, with the same brilliance and durability as mined diamonds.
Soho Diamond
Sitting between the standard Soho and the full Pavé, the Silver Soho Diamond at £85 and Golden Soho Diamond at £95 feature a single diamond set into the clasp for a more understated sparkle. The mini diamond versions are available from £65. This is the ideal middle ground for anyone who wants a touch of brilliance without the full pavé look.
Soho Matte
The Soho Matte versions offer a softer, brushed finish on the clasp that contrasts with the polished look of the standard Soho. Available in both silver and mini silver sizes, the matte finish appeals to those who prefer a more understated, contemporary aesthetic. These pair especially well with the matte ceramic Regent bracelets for a tonal wrist stack.
Gemstone Soho Bracelets
The Soho collection also includes gemstone bracelets that incorporate genuine natural stones into the clasp design. The Coral Soho at £40 features a coral gemstone known as the stone of happiness. The Imperial Soho uses genuine jade, valued for harmony and clarity. The Green Soho features green agate, associated with creativity and guidance. Each gemstone carries its own meaning, making these bracelets a thoughtful choice for someone who appreciates symbolism in jewellery.
Mini Soho Pavé Chain and Necklace
The Soho design extends beyond cord bracelets. The Mini Soho Pavé Chain at £150 is a sterling silver chain bracelet featuring the pavé diamond Soho charm, available in golden and silver finishes. The Mini Soho Pavé Necklace at £170 brings the same design to the neckline. Both pieces work as standalone accessories or paired with Soho cord bracelets for a fully coordinated look.
How to Build a Soho Bracelet Stack
Stacking is one of the most popular ways to wear the Soho Collection, and the range of clasp sizes, finishes and colours makes it easy to create a combination that feels personal. A classic starting stack pairs a Silver Soho with a Mini Golden Soho in a contrasting cord colour for a mix of metal tones and proportions. Adding a Soho Diamond or Mini Pavé as a third piece introduces sparkle without overdoing it.
For a fuller wrist look, mix Soho bracelets with pieces from other collections. The Regent bracelet adds a bolder, more sculptural clasp that creates visual contrast alongside the Soho's minimal round shape. The Heart bracelet and Clover bracelet introduce different charm shapes that keep the stack interesting. Finish with a Duke watch or Oliver watch on the same wrist for a complete look.
The Soho as a Gift
The Soho Collection is the most gifted range in the Wecord catalogue because it offers something at every price point and for every person. The Mini Silver Soho and Mini Golden Soho at £45 are accessible and beautifully made, perfect for birthdays and thoughtful surprises. The Pavé and Diamond versions elevate the gift for anniversaries, Mother's Day, Valentine's Day and milestone occasions. The gemstone models add a layer of personal meaning through the symbolism of each stone.
For a complete gift experience, pair a Soho bracelet with a scent from our perfume collection or add a necklace from the Mini Soho Pavé Necklace for a coordinated set. Explore our customisable gifts for engraving options, or browse gifts for her, gifts for him and gifts for kids for more inspiration.
Frequently Asked Questions
What is the Soho Collection?
The Soho Collection is the signature bracelet range from Wecord London. Named after the Soho neighbourhood in London's West End, it features a minimal round clasp design in silver, gold, rose gold, pavé diamond and gemstone finishes, paired with ultra resistant cord available in 27 colours.
What materials are used?
All Soho bracelets are crafted from 925 sterling silver. Silver versions are finished with rhodium plating, gold versions with 18K gold vermeil at 3 microns, and rose gold versions with 18K rose gold plating. Pavé models feature lab grown diamonds. The cord is nautical grade and ultra resistant, designed for daily wear.
What is the difference between Soho and Mini Soho?
The standard Soho features a larger clasp, while the Mini Soho offers a more compact version of the same design. Both use the same materials and cord. The mini is ideal for those who prefer a more delicate look or want to stack multiple bracelets without bulk.
Are the diamonds real?
The Pavé and Diamond models use lab grown diamonds that are chemically and physically identical to mined diamonds. They are ethically sourced, eco friendly and deliver the same brilliance and fire. Lab grown diamonds are used throughout the Wecord jewellery collection.
Can I design my own Soho bracelet?
Yes. The Bracelet Lab lets you choose your cord colour and clasp style to create a completely custom bracelet. This is a popular option for personalised gifts and one of a kind pieces.
Will the bracelet tarnish?
No. All Soho bracelets are designed to resist tarnishing and colour change. The rhodium and gold plating is applied to last, and the cord retains its colour through daily wear. Every piece comes with a 2 year worldwide warranty.
Where can I try the Soho Collection?
Visit our store at 60 Beauchamp Place in Knightsbridge, London to see and try every Soho style. You can also contact our team for sizing help or recommendations. Every purchase earns points through Wecord Rewards.
